Package Design project for Mighty Swell Seltzer. I chose to take a risk and try out a new illustration style with this project. I decided to illustrate a character that felt relaxed, cool, and refreshing to match the title of the seltzer, being Mighty Swell. The color scheme relates to the flavor of the drink, and I used the grainy texture on the design to create a feeling of fizziness to call back to the seltzer. This design was published in the Dieline Student Publication in July 2023 and won runner-up in Creative Quarterly: 72.
STUDENT PROJECT
